About us

Every great tradition starts with a simple dream. Founded nearly 40 years ago in Hong Kong as Special Happy, our journey began with a singular vision: to bring warmth, beauty, and authentic festive joy into homes around the world. What started as a dedicated passion for artificial Christmas trees has grown into a global commitment to celebrating family, connection, and holiday tradition.

Over the past four decades, we have honed specialized manufacturing techniques to capture the breathtaking beauty of nature. From branch structure and realistic needle texture to custom colors and full-body silhouettes, every tree we build reflects refined craftsmanship and uncompromised quality. As a trusted OEM & ODM leader, our long-standing manufacturing expertise and international market experience have earned the enduring trust of major retailers and premium brands across Europe and North America.

We believe that no two markets or celebrations are identical. Working closely with our global partners, we continuously innovate to deliver fully customized products tailored to specific market needs and brand visions. From classic holiday collections to bespoke private-label designs, every detail can be thoughtfully customized to bring our clients’ vision to life.

As we look toward the future, our mission evolves with the world around us. We are dedicated to pioneering green, eco-friendly materials and sustainable manufacturing practices—ensuring that the joy we bring into homes today also helps protect the planet for generations to come.